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Keywords are best described as the words and phrases people use when they search on the Internet to find what you have to offer. For example, if someone is looking for a way to housebreak their new puppy they may type something into the search engine such as how to housebreak a puppy or dog housebreaking tips. If this is an area where you are working online, you would want that person to be able to find your site in the free, also referred to as the organic, results when they are searching for a solution to their problem.
Keyword phrases may be one or two words long, but are most typically three to seven words. It seems like the more words in the phrase the more likely it is that someone is ready to make a purchase. If someone types in real estate they may just be looking, but if they search for three bedroom condo in Orlando they are most likely ready to buy. I hope this makes sense.
When you post to your blog these keyword phrases must appear naturally. Do not attempt to add them multiple times or your site will be penalized for doing what is called keyword stuffing. Instead, write about your topic in a natural and conversational way for the best results.
This is a process that you must stay on top of over time, meaning that you can't just write a few keyword optimized posts and forget about it. Make a schedule of how often you will post to your blog, which words and phrases you wish to rank for, and then write quality, original content that will help the search engines when it comes to giving you a search engine rank on the first or second page of the results. Doing this steadily over time will build your business and help to position you as an expert and a problem solver in your niche. Thanks for reading: SEO Search Engine Optimization Tips - How To Rank On Page One For Your Keyword Phrases